Finally, the digital training you need to grow your business! 
Stomp your competition by tapping into the power of social media, digital marketing, content marketing, influencer marketing and branding.

Welcome to THE most comprehensive & efficient social media training system + member community for small business, entrepreneurs, consultants, agents, and corporate marketing teams! 
Do YOU have social media problems? 
  • Overwhelmed with constantly changing social networks & technology?
  • Unclear what social networks, audience and content to focus on?
  • No set goals or metrics for success?
  •  Wasted money on paid advertising and content marketing. 
  • Wasted money on classes with 50 random videos that don't help you?  
  •  Not sure how to build your business or personal brand online? 
  •  Not seeing any business results on your investment in social media?
We have THE answers!
  • Proven SYSTEM with step-by-step blueprint for social media for business success!  
  • Private Member Support Community for questions, support & networking!
  •  Quickly master top social networks & strategies to grow your business
  •  Develop an executable plan + metrics for success within 30-60 days! 
  • Set goals & prioritize what matters most. 
  • Leverage data to prioritize your audience, market, content, and social networks.  
  • Build a plan that wins budget & support of investors, stakeholders, partners.
THE Fast Track to Social Media Business Success
Meet Your Trainer, Pam Moore!
  • Keynote speaker, trainer & consultant to Fortune 10 brands & small business. 
  • Forbes Top 5 Social Media Influencer, 2017 Digital Marketers to Watch! 
  • 20+ yrs experience in B2B & B2C - technology, data storage, services, beauty, education, risk management, real estate, manufacturing, ecommerce.
  • 1+ million social connections, Pam walks the walk, not just talks the talk.
  •   Social Zoom Factor podcast 235+ episodes downloaded 100k times / month 
  •   The most successful brands in the world have relied on Pam to understand the social ecosystem including IBM, Sony, Lowes Home Improvement, Chic-Fil-A, Loreal, Redken, British Council, Laser Spine Institute, Pinot's Palette, GolfWeek, RE/Max, Service Master, Holiday Inn, SCORE Mentors and loads more. 
Course Details
Achieve Measurable Business Results with Social Media, FAST! 
  •  Social Media 101 
  •  Social Media Strategy 
  •  Audience Marketing Strategy
  •  Content Marketing Strategy
  •  Micro-Influencer Marketing
  •  Facebook Marketing
  •  LinkedIn Marketing
  •  Instagram Marketing
  •  Twitter Marketing Marketing
  •  Live Video Marketing
  •  Business Branding
  •  Personal Branding
  •  Pinterest Marketing
  •  Digital Marketing Trends
  •  and more...

Social Media 101 

Introduction to core foundations of social media marketing, community building, audience marketing, goal setting. Intro to our proprietary methodology for creating social media strategies, followed by overview of each of the top social networks, blogging and email marketing. Includes best practices for engagement, security settings and more. 

Facebook Marketing 

Master Facebook Marketing for business. Basic 101 to advanced strategies & tactics. We start with Facebook history, key terms, components and apps. Setup, optimization of Facebook Pages, Groups, customer service via Pages, community growth, publishing content, organic vs paid reach, recommended tools, goal setting, strategy, measuring success, Facebook insights, and loads more! 

Social Media Strategy  

Develop your own social media strategy, plan and tactics using our own proprietary methodology we have used with 100's of brands from entrepreneurs to Fortune 10 brands. Understand components of social media strategic and tactical planning, set priorities and SMART goals, KPIs that align to business goals. Allocating time and budget, how to get stakeholders on board. Steps to conduct a self-audit and competitive comparison plus more.

Content Marketing  

Develop your own content marketing strategy and plan. 101 to advanced strategies and tactics using our proprietary methodologies. We bring together the work you do in strategy, audience marketing, branding courses to develop content strategy that supports your business goals. Includes goal setting, content organization, market research, mapping audience needs to content development, prioritize mediums, content types, content calendars, scheduling content, tools, technology and more! .

Audience Marketing 

Learn how to develop your own custom audience marketing strategy and plan using our proprietary methodologies. Includes 101 to  mastery level content. We dig deep into target marketing fundamentals, market segmentation strategies, market research on a tight budget, understanding the buyers journey 101 and even how to develop buyer personas / customer avatars so you can better serve your audience! 

Content Marketing  

Develop your own content marketing strategy and plan. 101 to advanced strategies and tactics using our proprietary methodologies. We bring together the work you do in strategy, audience marketing, branding courses to develop content strategy that supports your business goals. Includes goal setting, content organization, market research, mapping audience needs to content development, prioritize mediums, content types, content calendars, scheduling content, tools, technology and more! .

Business Branding 

Develop your own branding strategy, plan and brand architecture using our proprietary methodologies. Regardless if you are brand new to marketing or a veteran, we will take you to the next level quickly. Learn how to quickly facilitate your extended team, investors or management buy-in. You won't need an expensive brand strategist after this course!  Develop your brand story and key messaging documents that you will use in every facet of your marketing. You will never struggle again with how to describe your business or instruct a web designer or PR manager to best communicate your brand purpose and promise! 

Personal Branding 

People buy from people. Learn how to build the brand of you that empowers you to organically attract your ideal audience to grow your business. Connect the dots between your business and personal brand. Create your brand promise, personal brand message platform and brand story. Then incorporate everything you learned in the strategy, content, audience and business branding courses to maximize your personal brand for business success! Tips for design of your social profiles plus Photoshop templates for the top social networks! 

LinkedIn Marketing 

Master LinkedIn marketing for business and personal brand development. We'll teach you the same strategies and tactics Pam Moore has used to grow her following organically on LinkedIn to 300,000! 101 to advanced strategies including how to setup, optimize your profile and company pages for maximum organic reach and SEO advantage. We'll cover showcase Pages, groups, lead generation and publishing long form content. Explore best practices for business development, sales, relationship building. Learn to leverage the best free and paid features to grow your business!

Instagram Marketing 

Everything you need to know to tap into power of Instagram using visual marketing, Stories and live video to increase brand awareness, sales and engage community! Setup your account or convert personal account to a business account, find and use Hashtags, content creation and publishing. Instagram advertising, contests, using 3rd party apps. Develop your visual marketing strategy using work you did in strategy, audience, content and branding course then optimize it all with Instagram and 3rd party analytics. 

Micro-Influencer Marketing

Learn 101 to advanced strategies of micro-influencer marketing for small and medium business. Tap into the power of the OPC (other people's content & community) with influencer marketing. Deep dive on strategy, tools, how to identify influencers to work with, how to reach out to them, build a relationship that is sustainable. Select the right influencers for your industry and niche to increase amplification, awareness, leads and sales! 

Twitter Marketing

Tap into the power of Twitter marketing to extend reach, grow community, increase brand awareness, generate leads & more! Pam Moore shares the exact strategies she used to build her business, brand and following to 1 million across social channels including 300k on Twitter! Twitter has been the powerhouse behind our agency, brand, content distribution, blog, podcast growth. 101 to advanced level features and strategies. From how to setup account, send a tweet to launching your own Tweet Chat, using native Twitter video, sizing visuals, integration with social networks, 3rd party tools +more!

Measurement & Reporting

Take everything you learned up to this point and now maximize every dollar and minute spent! We are data geeks and LOVE getting deep in the data to help even non-marketing geeks understand the power of KPIs, metrics, reach, conversion data to grow your business. We'll teach you to connect the dots, measure results and ensure your actions and investments are driving best business results possible. We'll dig into native social network tools and analytics as well as 3rd party platforms. 

Pinterest Marketing

Explore if Pinterest is a fit for your business. Starts with history and foundations to explore how Pinterest differs from other networks, how to leverage to grow your business, maximize SEO, connect emotionally with your audience, generate leads & sales. Learn to create amazing boards, visuals and content that gets followed. We'll dive into rich pins, how to increase website traffic and sales! We'll get geeky in the advertising platform and analytics inside of Pinterest plus 3rd party measurement and scheduling tools.  

Local Small Business Marketing

Learn how to grow your business at the local level. Leverage everything you learned in other courses including Facebook, Twitter, LinkedIn, content, branding, audience marketing etc.to develop a local marketing strategy that taps into built in features of top social networks. Learn tactics to implement immediately to build brand awareness, extend reach, generate leads, sales, co-marketing with other business, and build relationships locally both online and offline. 

Live Video Marketing

Learn basic 101 to advanced strategies to leveraging live video to increase brand awareness, grow community, generate leads and sales. Explore the top platforms for live video such as Facebook Live, Instagram, YouTube and Periscope. Learn how to incorporate live video content into your strategy to better connect with your audience in a human way. We'll get super geeky and help you select the best video and audio equipment for your budget and goals! 
More than training, it's a success SYSTEM!
Best Value!
$
997
One Payment of $997
    How You Benefit? 
    • Generate leads and increase sales! 
    •  Increase brand awareness for your business
    • Make data driven decisions with confidence & clarity
    •  Increase ROI across all facets of marketing investment  
    •  Establish thought leadership and trust 
    •  Build community and better connect with your customers 
    •  Ignite evangelists to help amplify your story and brand 
    •  Feel confident in how you present yourself and your brand online 
    •  Improve customer satisfaction by servicing customers where they are
    •  Get stakeholders and partners on board with your plan
    What You Get
    Social Media Learning System
    • Online Learning Academy, Private Member Community + loads of resources & templates. 
    •  Basic 101 to advanced training on top social networks; Facebook, Twitter, Instagram, LinkedIn, Pinterest, Snapchat, Live Video, Facebook advertising + more
    •  Includes social media strategy, audience marketing, content marketing, business and personal branding, micro-influencer marketing, measurement & loads more! 
    •  Detailed supporting worksheets, cheat sheets and reference guides 
    •  Private Support Community staffed by Marketing Nutz keeps you on track
    •  Bi-weekly live video Q/A covering hot topics, deep dives, guest speakers 
    •  Videos broken down into 10-15 minute small chunks for easy consumption
    •  18+ courses delivered via video, tutorials - recorded in high definition with quality audio! 
    •  Viewable on any mobile device, tablet or desktop. Even tracks where you left off! 
    Private Support Community!
    •  Leverage the power of community for support, motivation and feedback!
    •  Bi-weekly live video training and Q/A sessions for hot social media, technology, industry news, case studies, deep dives - includes industry leading guest speakers
    •   Community staffed by Marketing Nutz community managers  
    •  You're never out on a social media island, always have support community 
    •  Quickly get unstuck when problems arise with quick answers from people like you!
    •  Network and form awesome relationships to grow your brand and business
    Resources for Success
    Stay on track with resources to keep you motivated and focused. Augment video training modules! All resources easily downloaded from learning system. The same resources we use in our agency to serve small business up to large corporations! 
    •  Worksheets
    •  Guidebooks
    •  White papers
    •  Templates
    •  Audio bonus training
    What Will You Learn? 
    • Basic 101 level to Mastery level understanding of the top social networks including Facebook, Instagram, LinkedIn, Twitter, YouTube, Pinterest, Snapchat and more! 
    •  Foundational and advanced social media strategy development, audience marketing, content marketing, brand development, personal branding, micro-influencer marketing and social media measurement
    •  Develop your own social media strategy, plan and tactics for execution 
    •  Set and measure social media goals, KPIs, aligned to your business 
    •  Prioritize where to focus and increase ROI 
    •  Conduct a self-audit of your existing social media program to identify areas of opportunity for improvement
    •  Learn to leverage social media and branding to inspire and connect with target audiences to win hearts, minds and markets! 
    •  Setup effective social media advertising campaigns/ promotions 
    •  Develop custom social media, audience marketing, branding, personal branding, micro-influencer marketing, local marketing, and individual social network plans, and prioritized tactics for execution
    •   We help you work smarter, not just harder! 
    $7,500+ in Bonuses!
    • Lifetime access to updated content ($5,500+ value) 
    •  VIP Membership to Private Facebook Community ($1,200+ value)
    Go At Your Own Pace! 
    • Social Profit Factor is designed so you can  go as fast or slow as you want
    •  All training is provided via a beautiful online learning system available 24/7, 365 days of the year - access it anywhere, anytime you want
    •  100% mobile responsive design provides a seamless experience on any mobile device, tablet, smartphone or desktop computer 
    •  Private support community and Marketing Nutz staff are available to help you stay motived and on track to achieving your goals 
    •  Social Profit Factor tracks your progress making it easy for you to pick up where you left off and easily identify what courses, modules and lessons you have completed or need to complete 
    How is Social Profit Factor Different?
    •   NO other system like it on the market that provides the structured roadmap for success, backed by experience and proven strategies and tactics for success! 
    •  Courses taught by Pam Moore, an industry leading social media thought leader, international keynote speaker ranked by Forbes as a top 5 Power Influencer
    •  Marketing Nutz and Pam Moore have been leading the industry by 18+ months for 7+ years 
    •  You are in good hands with Pam and her co-founder, Josh Moore who have 40+ years combined business and marketing experience. They're backed by a team of social media experts to serve YOU!
    •  Competitive offerings provide the pieces but NO roadmap or guidance on how they fit together 
    •  Social Profit Factor provides a step-by-step compass and map empowering business and marketing leaders to conduct their own self-audit to be used as a baseline and then develop a customized social media strategy and plan with appropriate tactics to achieve desired objectives
    •  Training content is available 24/7, 365 days of the year. Go at your own pace and access from anywhere you have internet connection
    •  Strategies and tactics taught have been tested by hundreds of business and Marketing Nutz clients for years - you can benefit from these same strategies at a fraction of the cost! 
    •  100% mobile responsive system provides a seamless experience across mobile devices, tablets, smartphones and desktop computers
    •  18+ courses delivered via video training and tutorials plus supporting resources and guides are continuously updated with the latest industry best practices and social network updates 
    •  The first version of this academy has already been launched with Loreal / Redken and is available in a private learning system for 150k+ Redken Salons and Stylists!
    Limited Time Offer! 
    Best Value!
    $
    997
    One Payment of $997
      Learn at Your Own Pace, Anytime, Anywhere! 
      Online Video Training + $3,500 worth of bonuses
      What do others have to say?  
      Sandy Carter
      CEO, Silicon Blitz & Chairman, Girls in Tech
      "Social media matters. It must be part of your business for it to grow. The Social Profit Factor online training academy teaches businesses how to use social in a way that forms relationships with their clients. While profit is a main by product, I love the fact that purpose shines through all that this course and its founders do. If you are a start-up, ongoing business, or even a large enterprise, you MUST take this training." 
      Teresita Chavez-Pedrosa, Esq.
      Co-Producer Social Media Week Miami Eventcrowd General Counsel and Head of Media Relations
      "Social Profit Factor makes social media easy to master. This program is a gift to business owners! I have heard so many people through the years say that they don’t know where to begin; or how to take their social media presence to the next level. Well, Social Profit Factor is how. Finally as one of the organizers of Social Media Week Miami, a conference where we explore cutting edge technologies and practices in communications, I can attest that Pam Moore, co-creator of Social Profit Factor, is a social media marketing expert and an enthusiastic teacher! You are going to love learning from Pam!  
      Mark Schaefer
      Educator, consultant & author of The Content Code 
      "Pam Moore succeeds because she cares so deeply about helping others. That sensibility comes through in every moment of her training program.  " 
      John Lee Dumas
      Founder, Entrepreneur on Fire, Author, Speaker
      "Pam Moore gets social media, hands down! She not only “talks the talk”, she “walks the walk”. Whether teaching and sharing entry level knowledge, or discussing complex business shifts in the social marketplace, she is in tune and always ready to help. Her down to earth personality and clear communication makes her a great fit for business of all size. She is an amazing teacher, speaker and instructor and will help you succeed! Jump in her community, you won’t be sorry!"  
      Michael Brenner
      Speaker, Author, CEO Marketing Insider Group 
      "There is no one in the business who knows how to empower you and your team to deliver social media success more than Pam Moore. If you are looking for the roadmap to social media success, Pam's Social Profit Factor Academy will make you a social media rockstar!"  
      Phil Mershon
      Director of Events, Social Media Examiner
      "Listen to Pam Moore. She has tested the ideas she teaches with many customers. Now she's making it available to small businesses. Solid Gold." 
      David Blundell
      Global Social Media Manager, British Council
      "I worked with Pam Moore for over two years and she really helped me and my team understand how to use social media effectively within a large global organization like the British Council. She has immense knowledge and insight and really understands what your social media customer wants and best responds to. I will never forget her OPC dance either ! In a world where many people proclaim themselves experts, Pam is the real deal!" 
      Ian Cleary
      Founder, Razor Social
      "Pam is a world leading expert in marketing online and her training programs are the best you can find globally. Well worth the investment." 
      Ravi Shukle
      Director of Events, Social Media Examiner
      "Having worked in the social media industry for the last 10 years I can honestly say Pam's wealth of knowledge and experience is an asset to any company, entrepreneur or marketer looking to grow their business using social media. By joining the Social Profit Factor you not only get access to this wealth of information, but also practical advice and guidelines on how you can build a thriving business using social media. The best part is you can view the videos and learn in your own time." 
      Glen Gilmore
      Author, Faculty Member Rutgers University School of Business
      "I have had the great pleasure of knowing and working with Pam Moore over the years. She is a bright and engaging leader in the social media marketing space. I am pleased to recommend Pam and her team as top-notch instructors in the latest social media marketing best practices. Pam is smart, talented, reliable - and can be counted upon to deliver the latest lessons for leveraging social media for business!" 
      Bess Auer
      Founder, Florida BlogCon
      "I'm excited about the Social Profit Factor Training Academy because very few people in the world know more about social listening, integration, and strategy than Pam Moore and her Marketing Nutz. To be able to access that knowledge at a fraction of what the big brands pay is a game-changer."  
      Jay Baer
      President, Convince & Convert 
      "Pam and her team are the real deal. They'll give you the ins and outs of social media that make you money, save you money, or both. 
      Still have questions? 
      Here's some answers!
      I cant get everything done that I need to as it is?
      How can I possibly have time to do this? We know you are slammed. The last thing we want to do is add another project that doesn’t completely change the success path of your business. The way we see it, we cant imagine that you CAN'T do this.

      If someone told you that you can DOUBLE your business if you dedicate time invested in a system for your business, would you do it? Of course! Well then…. DO IT! We all have 24 hours in a day, and as a business owner you must maximize every minute spent and prioritize time invested for you and your staff. This system has long ranging positive effects on your business outlook.
      I understand if I put in the work and execute the systems I WILL see drastic results - but how much time is this really going to take?  
      Remember, the goal is to have every hour you invest in learning and implementing the recommendations provided in Social Profit Factor fully optimized to give you the best return on learning possible. The below summarizes what to expect. 
       
      When the doors open to the academy you will immediately have access to 7 full courses including Social Media 101, Social Media Strategy Development, Audience Marketing Strategy, Content Marketing Strategy, Influencer Marketing, and Facebook Mastery. We will then guide you on the path to completing these courses and the assigned homework before you move to the next phase of courses which will begin rolling out one month after purchase.  You will receive email reminders to keep you motivated and on track. You will have access to all courses within approximately 60 days. We will average the release of one to two new classes per week. 

      There is about 70 hours of training inside the program, broken up into easily digestible subjects, modules and courses. This is a system that is built to have structure and guide you at your own pace. The foundational modules will take about 6 hours if watched from beginning to end. After foundation and strategy courses, you can pick and choose what courses best fit your business needs at that time. All courses in our system track your progress, and allow you to pick up where you left off.
      Will I be on a deadline to start the course?
      No, there is no deadline. You can go at your own pace and go as fast or slow as you want. We want you to gain the most value possible.
      Is the training delivered live?
      All courses are available for you inside Social Profit Factor via recorded videos, video tutorials and audio. You can go at at your own pace and access the training anytime, from anywhere you have an internet connection!  We do live training on the private Facebook member community via Facebook live and also will be using a webinar platform from time to time depending on the type of content being delivered. All live training are also uploaded to the academy and shared for you to watch at your convenience.
      Will it work?
      We understand and think this is a logical question to ask, so let us give you the answer. Will this work if you join us, and then don’t participate? NO! Will this change your business if you join us, and participate in even a small portion of our programs? YES! We built Social Profit Factor based off a proven social business system that we have been delivering to clients for 7+ years. This is a PROVEN path to success, and we are giving you all the agency secrets and tactics that we have proven in hundreds of client programs and campaigns. You are getting access to these methodologies, strategies and tactics for a tiny fraction of the cost of what our clients have paid. 
      When are the courses available? 
      When you enroll you get immediate access to 6 of the foundational and strategic courses including Social Media 101, Social Media Strategy Development, Audience Marketing Strategy, Micro-Influencer Marketing and Facebook Mastery. From there you will get weekly to bi-weekly releases of the additional courses. You will receive email reminders to keep you motivated and on track. The foundational strategy courses are fundamental to your learning and should be completed before you move into the social network specific courses. Social Profit Factor is designed as a system. We are confident in our methodologies and know that the path we provide you for learning and development of your strategy, plans and tactics will deliver business results. It is not about hopping onto Facebook or Twitter and sending a few tweets. Social Profit Factor is designed to provide you the compass and map to integrate social media into your business to help you achieve your business goals. There is about 70 hours of training inside the program, broken up into easily digestible subjects, modules and courses. This is a system that is built to have structure and guide you at your own pace. The foundational modules will take about 6 hours if watched from beginning to end. After foundation and strategy courses, you can pick and choose what courses best fit your business needs at that time. All courses in our system track your progress, and allow you to pick up where you left off.
      I’m just not sure I’m ready to make this investment
      We totally get it. Investment in Social Profit Factor equates to quite a few trips to the coffee shop. And you may have made similar investments in other training or systems. Here’s what we also get – the members that are already in Social Profit Factor claim that this is the single best investment they have made this year and that our training is literally saving them 2+ years of time! We are changing the way people approach social business, and helping drive revenue for their business. That makes people happy!
      How do I pay?
      We have a secure payment portal that accepts any major credit card. If you would like to pay via a different method, please contact support@mktgnutz.com and we will get you taken care of!
      Can I pay via Paypal? 
      Yes, you can pay for the One Time Payment option via Paypal. Qualified buyers can also benefit from Paypal's 6 Months Financing. If interested, simply click here and you'll be taken directly to the payment page. Please allow 2-24 hours for us to set you up in the training academy if Paypal payment is made. If you have additional questions, please contact support@mktgnutz.com.
      Do you offer a discount for non-profit organizations?
      Yes, we sure do! We offer a 10% discount for all non-profit organizations. Please contact support@mktgnutz.com and we will get you all set up. 
      I’m enrolled! Now what?
      Once your purchase is complete you’ll be sent your login details to the Social Profit Factor membership site.  We will provide you a welcome video and step-by-step instruction to get started off on the right foot. Each course has learning objectives, a detailed curriculum and supporting resources. You will also receive email reminders as you move through the course. You will also be sent information on how to join the private Facebook member community. This is where live training and social media news/updates are shared and you get to connect with other business owners and marketers that are passionate about driving social success.
      Do I have to participate in the Facebook group?
      Not if you don’t want to, but our Facebook group is where many of our conversations, support questions and conversation with other members happens. It is where you’re going to form relationships with people who can give examples and cases studies, support your business, or form potential partnerships. We encourage everyone to join our Facebook Group because it drives IMMENSE value.
      What is your refund policy? 
      Our Stance
      The Marketing Nuts, LLC, Pam Moore and team have spent countless hours developing, delivering and establishing what we believe to be the best in class social and digital marketing academy in the world, Social Profit Factor. Upon purchase, you will gain instant access to thousands of dollars’ worth of content, downloads, information and access to tools, tips and technology we have spent years establishing and perfecting with our clients. For that reason we have a strict refund policy. If you aren’t confident this information and resources will provide increased success for you and your business, now is not the time to purchase access.

      Refund Policy
      A full refund can be provided if you cancel within 24 hours from signing up in the Social Profit Factor Academy. There is no refund or partial credit available if you cancel beyond 24 hours from the time you sign up into the Social Profit Factor Academy.  

      Payment Plan Cancellation Policy
      We are not a membership site, and extend payment plans for the Social Profit Factor as a courtesy to you and your budget. Outstanding balances must be paid in full as agreed to when you sign up. 

      Non-Usage Policy
      There are no refunds or credits available if you do not login the Social Profit Factor Academy for non-usage.

      Cancellation Policy
      The Marketing Nuts, LLC Social Profit Factor reserves the right to cancel your purchase or participation in communities at any time. If this is done within 30 days of purchase you will receive a full refund. Members enrolled in the Social Profit Factor academy which is canceled will be notified by phone or email if a valid phone or email address has been provided.  

      Questions?
       For all customer billing questions, please email the Marketing Nutz customer support team at support@mktgnutz.com
      Yes, Let's DO This!
      Isn't it time you create highly effective social media programs & campaigns that deliver real business value?  
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